About Paul Campanella’s Auto Centers

Since 1986, Paul Campanella’s Auto Centers has been Delaware and Pennsylvania’s most trusted name in automotive repair and maintenance. With six locations and a reputation built on professionalism, integrity, and community care, we go beyond fixing cars—we build long-lasting relationships with our customers.

We’re looking for a Social Media & Content Specialist to join our growing team. This role is perfect for someone passionate about storytelling, digital marketing, and community building—with the creativity to make auto care relatable, engaging, and fun.

Key Responsibilities for Content Creation and Digital Marketing

Take ownership of developing, writing, and editing high-quality content for a variety of digital platforms, including website blogs, social media, email campaigns, and online advertisements.

• Collaborate with Marketing Manager to generate fresh ideas and align content with the company’s branding and marketing goals.
• Create visual content (graphics, photos, short-form videos) that effectively communicates brand messaging and engages our target audience.
• Assist in managing and scheduling posts across social media channels (TikTok, Facebook, Instagram, LinkedIn, etc.), analyzing performance and optimizing strategies for user engagement.
• Maintain consistency in voice, tone, and messaging across all forms of company communication.
• Participate in team meetings to strategize campaign themes, promotions, and special online initiatives.

Qualifications and Skills for Digital Content Creation

• Associate or Bachelor’s degree in Marketing, Communications, Journalism, Digital Media, or related field, or equivalent professional experience.
• Demonstrated experience writing and creating content for web and social media (portfolio or examples required).
• Proficiency with content creation tools and software, such as Canva, Adobe Creative Suite, Final Cut Pro, or similar.
• Proficiency with major social media platforms and best practices for digital marketing.
• Understanding of basic SEO principles and how to implement them in written content.
• Ability to manage multiple projects and deadlines in a collaborative, team-oriented environment.
• Previous DSLR Camera operations and setup - preferred!

Benefits, Work Environment, and Company Values

At Paul Campanella's Auto Centers, our team is driven by a commitment to professionalism, innovation, and customer service. We foster an inclusive and supportive work culture where new ideas are valued and professional growth is encouraged. Our benefits are designed to support your wellbeing and career goals, including:

• Full-time, on-site position with a Monday to Friday schedule (no weekend work required).
• Competitive salary based on experience and expertise.
• Comprehensive Health, Dental, and Vision Insurance.
• Life Insurance and Disability coverage.
• 401K Retirement Plan with company match.
• Paid Time Off and Paid Holidays.
• Ongoing training and career development opportunities related to marketing and content strategy.

Grow Your Digital Marketing Career with Us

Join Paul Campanella's Auto Centers—recognized for our commitment to high-quality automotive services and community engagement. As our Content Creator, you’ll play a key role in shaping our online storytelling and digital presence. If you are enthusiastic about content creation, digital marketing, and building meaningful online connections, we look forward to receiving your application.

Ready to make an impact? Have questions? Reach out via phone or text—Tony Brown, 302-824-6726.